The Goya beans controversy was one of the weirder things to happen over the summer, in a year where “unprecedented” became one of the most commonly used adjectives to address a whole slew of events. But it turns out, the saga isn’t over quite yet.
Goya Foods CEO Robert Unanue announced on Monday that he made Alexandria Ocasio-Cortez Employee of the Month thanks to her “boycott” of the product driving up sales.
“It’s interesting that AOC was one of the first people to step in line to boycott Goya; go against her own people, as supposedly a Puerto Rican woman, to go against people of her own Latin culture,” he said in an interview on The Michael Berry Show.
“She was actually our Employee of the Month,” he continued. “I don’t know if you know about this, but when she boycotted us, our sales actually increased 1000%.”
Back in July, Unanue spoke at a White House event, praising President Trump. This prompted some on the left side of the political spectrum to criticize him.
Moreover, it was ultimately both Ivanka Trump and President Trump blatantly promoting the products that caused more controversy and backlash than Unanue expressing his support for the president.
All that said, AOC’s response to being named Employee of the Month in a grab for attention from the bean company stays on brand — pointing out the facts and refusing to succumb to conservative’s continued attempts to dunk on her for the most ridiculous things.
While Republicans obviously celebrated this “owning” of AOC, but the rest of us were just stuck on how absurd this entire situation is.
At this rate, we all deserve to never have to see “Goya” trending on Twitter ever again.