Despite incredible reviews and a 91% rating on Rotten Tomatoes, Bros had a very disappointing opening weekend. The film grossed only 4.8 million dollars, which gave it a 4th-place start on the charts.

Billy Eichner says he is still encouraged after he snuck into a sold-out showing of the film.

“Last night I snuck in and sat in the back of a sold out theater playing BROS in LA,” Billy declared on Twitter. “The audience howled with laughter start to finish, burst into applause at the end, and some were wiping away tears as they walked out. It was truly magical. Really. I am VERY proud of this movie.”

He has also said that the reaction to the film has been incredibly wildly varying — Rolling Stone put the film on the list of best comedies of the 21st Century while other theaters wouldn’t even show the trailer because of the gay leads.
“That’s just the world we live in, unfortunately. Even with glowing reviews, great Rotten Tomatoes scores, an A CinemaScore etc, straight people, especially in certain parts of the country, just didn’t show up for Bros,” he said. “And that’s disappointing but it is what it is.”
He is still hopeful that people will see the movie in future weeks.
“Everyone who ISN’T a homophobic weirdo should go see BROS tonight! You will have a blast!” Billy wrote.

“And it *is* special and uniquely powerful to see this particular story on a big screen, esp for queer folks who don’t get this opportunity often. I love this movie so much. GO BROS!!! ❤️🌈,” Eichner concluded.